Saent Button Commercialisation

Saent Button Commercialisation

Saent Button Production

From the outside the Saent Button is a simple, soft form, with a clean exterior that belies the technology packed inside. Below is a snapshot of the work that went into delivering the product to market.

Each component of the product is a project in itself, from design and engineering through to sourcing production partners then manufacturing itself. Weaving these elements together to deliver a high end consumer product is always an interesting process.



Saent Button Production

From the outside the Saent Button is a simple, soft form, with a clean exterior that belies the technology packed inside. Below is a snapshot of the work that went into delivering the product to market.

Each component of the product is a project in itself, from design and engineering through to sourcing production partners then manufacturing itself. Weaving these elements together to deliver a high end consumer product is always an interesting process.



Tooling is always seen as a huge part of a project’s development, with the majority of the hard costs and time being tied up in tooling design and production. This was especially true for the Saent Button’s singular form, requiring the top cover to serve a number of functions, across touch, push, and light emission. Tooling adjustments were often made in the PM so we would be able to make changes in time to catch the next sample run. We were lucky to have great production partners who had their ‘A-team’ on the job while we were in the factory.

Tooling is always seen as a huge part of a project’s development, with the majority of the hard costs and time being tied up in tooling design and production. This was especially true for the Saent Button’s singular form, requiring the top cover to serve a number of functions, across touch, push, and light emission. Tooling adjustments were often made in the PM so we would be able to make changes in time to catch the next sample run. We were lucky to have great production partners who had their ‘A-team’ on the job while we were in the factory.

For these complex consumer products, assembly is really where it all comes together—and when all the small problems start to appear. It’s crucial to have a great relationship with your production partner here—being you will be spending a lot of time negotiating on issues, solutions… and you are probably going to be spending a few late nights in the factory, sometimes they have a good guest suite on-site 😉

For these complex consumer products, assembly is really where it all comes together—and when all the small problems start to appear. It’s crucial to have a great relationship with your production partner here—being you will be spending a lot of time negotiating on issues, solutions… and you are probably going to be spending a few late nights in the factory, sometimes they have a good guest suite on-site 😉

Taking a product from sketch to scale production is one the more rewarding parts of the product designers job, and an opportunity for a designer to become ‘full-stack’ where their understanding broadens to appreciate the full development cycle of a product.

Taking a product from sketch to scale production is one the more rewarding parts of the product designers job, and an opportunity for a designer to become ‘full-stack’ where their understanding broadens to appreciate the full development cycle of a product.