Overall, our design aims to create a premium tactile opening experience that captures the unique characteristics, textures, and iridescent beauty of New Zealand’s beloved Pāua. We believe that our use of sustainable materials and treatments successfully communicates the boutique, premium character of the product, while also aligning with NewFish’s mission to make ethical and premium New Zealand proteins more accessible.
Overall, our design aims to create a premium tactile opening experience that captures the unique characteristics, textures, and iridescent beauty of New Zealand’s beloved Pāua. We believe that our use of sustainable materials and treatments successfully communicates the boutique, premium character of the product, while also aligning with NewFish’s mission to make ethical and premium New Zealand proteins more accessible.